March 5th, 2018

Video + Email: The Marketers Guide to Integrating Video Into HubSpot

This is Part 3 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this preview, you’ll get a partial look into how HubSpot users can integrate video into their email workflows, personalized sales emails, and more....

Denica Stroyanova
Head of Marketing Operations
February 26th, 2018

Accurate Lead Scoring? The Marketers Guide to Integrating Video Into HubSpot

This is Part 2 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this preview, you’ll get a partial look into how HubSpot users can use valuable video data to properly lead score prospects (it could be off by as...

Todd Patton
Head of Comms & Story
February 19th, 2018

Creating Leads: The Marketers Guide to Integrating Video Into HubSpot

This is Part 1 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this preview, you’ll get a partial look into how companies can create more inbound leads with their video players, all while syncing that user...

Todd Patton
Head of Comms & Story
February 14th, 2018

The Marketing Expert Series

When I first saw Rand Fishkin’s Whiteboard Friday Series, I was enthralled. Here was the CEO of one of the best tech companies in the world, breaking down the most complex SEO strategies, and doing it in a way that could be understood by any viewer. It’s...

Todd Patton
Head of Comms & Story
January 31st, 2018

Five Takeaways From The Video Marketing Meetup

This probably isn’t a surprise to anyone, but video is one of the core disciplines in digital marketing — used to effectively communicate our stories, drive traffic and increase engagement. Yet, it is underserved when it comes to community and thought...

Kate Kahil
Community Manager
January 11th, 2018

The Video Marketing Meetup 2018

Register for the meetup here.

Todd Patton
Head of Comms & Story
December 21st, 2017

Seven Video Marketing Trends to Watch for 2018

There’s no denying that video is overtaking the world of content marketing. With one third of online activity being spent watching video, it’s clear that video marketing is required for brands attempting to establish a meaningful connection with their...

Kate Kalil
Community Manager
December 19th, 2017

Q&A: TwentyThree—Wochit Partnership Unites Video Publishing & Distribution

We’re excited to announce our partnership with Wochit — a video creation platform for newsrooms, media companies, and brands looking to expand audience engagement through social video. Together, we support publishers by improving their ability to quickly and...

Todd Patton
Head of Comms & Story
December 19th, 2017

How Accelo Uses Video to Drive Engagement

Video is the bridge that connects you with your audience, and in Accelo’s case, with our clients.

Tara Callinan
Communications Strategist at Accelo
December 11th, 2017

The 2018 Guide to Integrating Video Into Your Digital Marketing Technology Stack

Early last year, Forbes wrote an article proclaiming 2017 would be “the year of video marketing.” By all accounts, that was true, and video continues to grow into a medium that marketers cannot ignore. That’s why 2018 is the year of bringing video into the...

Todd Patton
Head of Comms & Story
November 29th, 2017

3 Keys to Succeeding With Video Marketing During the Holidays

It’s no secret that the job of a marketer can get chaotic during the holidays. From discounts to revenue numbers to A/B testing, each marketer has set goals, creativity requirements, attention to detail, and a lot of coffee during the holiday season. 

Todd Patton
Head of Comms & Story
November 9th, 2017

Product Spotlight: Using Actions in Your Next Marketing Video

As you probably already know as a marketer, video is more engaging than any other type of medium. Human brains process images up to 60,000 times faster than text, and video has grown into a $135 billion industry in the United States alone.

Todd Patton
Head of Comms & Story
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